What are Carousel ads and why Indian companies are loving them
If you mine Facebook to get business then it’s time to move to Carousel ads. Facebook says that these multi-link and multi-images ads are driving […]
How the newspapers headlined Nitish-Lalu victory
The results were stunning. They left a lot of egg on the faces of some of the best known TV anchors and political commentators. The […]
5 free tools that will make you a great blogger
You cannot challenge the human mind but you can surely supplement it. This is what good writers are learning. They do not have to struggle […]
What is a news beat
A news beat is a news territory assigned to a reporter who is then expected to keep track of all events taking place in his […]
12 awesome definitions of news that you must read
What is news? The most banal definition is: News is the acronym of North,South, East West. No definition can be dumber than this. Here are […]
Should Indian media bite Facebook’s Instant Articles bullet?
No Publisher can miss the invitation. “Want to become an Instant Articles Publisher” , asks Facebook provocatively in its Instant Articles announcement. The Contact Us […]
A degree that opens doors to 10 awesome careers
This is that time of the year when millions of Plus II students wonder which course to pursue. Should it be the time-tested disciplines of […]
Facebook’s latest tweak may hurt Indian newspapers
Friends are back in favour on Facebook, thanks to the latest tweak of Facebook’s News Feed algorithm. The social media giant that started its journey […]
Welcome India Rural to Bandwagon Media
Source: Indian Readership Survey 2014 Rural India is no longer a dark zone. It is getting lit up by new aspirations, and the new dreams […]