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Soon, you can say more in tweets

May 29, 2016 Sunil Saxena 0

Twitter changed the way the world communicates. The 140-character tweets made you think hard before tweeting a message, an opinion, or a comment. Suddenly, it […]

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Passwords that you should never create

May 27, 2016 Sunil Saxena 0

Few Internet users realise that the world wide web is the most unsafe place in the world. It records every click you make, every site […]

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How to succeed as content manager on social media

May 22, 2016 Sunil Saxena 0

Content management has emerged as a key requirement on Social Media.  It involves two skills: creation of content and management of content; and you can […]

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How to write sale alerts for mobile apps: an analysis

May 8, 2016 Sunil Saxena 0

It was a full-page ad in The Times of India that triggered my interest in the Myntra two-day Fashion Feed sale. The sale promised discounts […]

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How to become a thought leader with content curation

January 9, 2016 Sunil Saxena 3

What would you like more? Content that has been selected by the computer? Or content that has been selected by a human being? There are […]

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How newspapers headlined Modi’s audacious Pak visit

December 26, 2015 Sunil Saxena 0

The stopover in Lahore in one word was audacious. The political world was rocked. The media was shell-shocked. Th stopover was a shocker, a historic […]

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Love them or hate them, clickbait headlines are here to stay

December 11, 2015 Sunil Saxena 0

The web pioneered a new brand of headline: Clickbait. The headline, also referred to as linkbait, was a blogging invention. Bloggers found clickbait headlines a […]

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What is Facebook Safety Check and how does it work

December 6, 2015 Sunil Saxena 0

Facebook activated its Safety Check feature for Chennai on December 3. The activation happened two days after the city had been under water. But what […]

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Chennai rain coverage exposes limitations of National TV

December 3, 2015 Sunil Saxena 0

What’s happened to National TV? For two days Chennai has been marooned, and there are heroic efforts being made by the residents, NGOs and administration […]

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