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Month: September 2013

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5 tips to earn peer group respect on LinkedIn

September 15, 2013 Sunil Saxena 0

There are more than 10 million Indians on LinkedIn. They are from all professions, and of all ages. LinkedIn provides you simple tools to connect […]

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7 common press release errors to avoid

September 14, 2013 Sunil Saxena 0

A press release is an important communication tool for any organisation to make media sit up and take notice. But nine times out of ten […]

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How to identify sources in news reports

September 13, 2013 Sunil Saxena 0

All news reports, with a few exceptions, must be sourced. You too must name your news sources when writing a news report. This is the […]

rewrite news report

How to rewrite a news report

September 12, 2013 Sunil Saxena 0

The need to rewrite a news report arises when the story lacks a clear structure. There is no clear lead; and there is no clear […]

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5 differences between print and web headlines

September 11, 2013 Sunil Saxena 0

Most Indian newspapers shovel the entire report – text, headline and picture – online. You wonder if this is the right practice. Does it make […]

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3-point Twitter strategy for business

September 8, 2013 Sunil Saxena 0

Twitter is a great place to mine information, to feel customer pulse, to listen to what your business rivals are doing and saying. You can […]

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How to help head hunters find you on LinkedIn

September 6, 2013 Sunil Saxena 0

It’s not enough to create a LinkedIn profile. It is more important to help head hunters find you on the world’s largest professional networking site. […]

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7 foloproof ways to verify tweets

September 5, 2013 Sunil Saxena 0

The biggest challenge before a journalist is identifying tweets that can be used in a news report. Often, people post tweets using assumed names. This […]

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8 important tips to live tweet an event

September 4, 2013 Sunil Saxena 0

Twitter is a great tool to live tweet a news story, especially a breaking story. What’s even better is that you don’t have to be […]

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