4 reasons for India to move to digital PR
The Ministry of Tourism should be complimented for tying up with Google+ to promote the Incredible India campaign. The campaign that was launched on September […]
Month: September 2013
What is a banner headline
“Rahul Trashes Ordinance, Shames Government” The Jaipur edition of The Times of India ran this headline across eight columns on its front page on September […]
How headline writers save space
Over the decades, headline writers have developed a grammar of their own. The headlines that they write are more like “skeletonised” sentences that are written […]
How to use attribution in headlines
One of the first things that cub journalists are taught is to source reports. By doing so, they establish the credibility of their reports. The […]
How to create Facebook Page username
A Facebook Page is a valuable virtual property for any business, an important web address to own, use and share. There are hundreds of thousands […]
How to decide a multimedia story
The news desks are flooded with news stories. How do you decide which ones of them can be told as a multimedia story? This is […]
Why small businesses must have a Facebook Page
When you are small few customers know you or your products. You don’t have the money to advertise in traditional media. So, how do you […]
5 reasons why privacy is violated on the net
A major concern on the net is privacy. Individual sites, advertisers and even the government agencies use the net to ferret out secrets about user […]
3 characteristics of multimedia stories
A multimedia story is a story that uses a combination of media elements that range from text, still images, audio, video, graphics, animation to maps. […]