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Month: August 2013

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The smartest way to test your writing skills

August 7, 2013 Sunil Saxena 0

How do you test if your web writing is readable or not? One way is to ask a youngster to read it. If he understands […]

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How readers decide importance of news reports

August 7, 2013 Sunil Saxena 0

The newspaper readers have no formal training in judging news reports. Yet they are able to establish the news value of news reports merely by […]

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5 more reasons why media should live blog

August 6, 2013 Sunil Saxena 0

Liveblogging may be new to India. But the editors must look at the phenomenal pull of live blogs. They will be stunned at the advantages […]

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7 findings that will change the way you write

August 5, 2013 Sunil Saxena 0

Do you know who is the biggest loser on the web? It is the traditional media. It is still to learn how to write for […]

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6 easy ways to craft a great press release

August 5, 2013 Sunil Saxena 0

Do you know why most journalists look down upon a press release? It is because the press release talks about everything under the sun other […]

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Use Microsoft Word to improve writing in 2 easy steps

August 4, 2013 Sunil Saxena 0

Most of you use Microsoft Word to do a spell check and grammar check. How many of you use it to do a readability test? […]

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How to keep readers on your web page

August 3, 2013 Sunil Saxena 0

Do you know the average time a reader spends on a web page? Less than a minute. If this is so, then how do you […]

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Headlines that search engines ignore

August 2, 2013 Sunil Saxena 0

Comma is fine, and so is hyphen in headlines. Maybe you can use the question mark, the exclamation mark and the percentage symbol. But after […]

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5 cool tips to increase blog traffic

August 2, 2013 Sunil Saxena 0

Every blogger wants more traffic; also, every blogger wants visitors to spend more time on the blog. If you too want your blog posts to […]

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