3 tips to optimise Facebook business posts
You have a Facebook business page. But your posts are not generating the desired response. So what do you do? You need to critically examine […]
Month: August 2013
4 key qualities of great web headlines
The importance of web headlines cannot be underestimated. They are the entry points to web stories. The editors must keep the following four key characteristics […]
3 reasons to quote subjects
You know why reporters in the past were encouraged to learn shorthand? So that they could note every word the subject said. The reporters could […]
One more reason to use Linkedin Groups
There is one more reason to spend more time on LinkedIn Groups. It is the design makeover that the LinkedIn Group pages have undergone. The […]
2 findings that should worry Indian media
The latest study by ComScore on the state of Internet in India throws up two disturbing factors for Indian media. The two disturbing findings in […]
30 key changes in India’s online statistics
ComScore, the global leader in digital measurement and analytics, released its much awaited Internet report titled “India Digital Future in Focus 2013: Key Insights and […]
What is a dateline, and how it is written
You must have noticed that each newspaper report starts with the name of a city and date. This is called dateline, and is used to […]
How to add muscle to your tweets
You no longer have to restrict yourself to 140-character tweets. The Twitter card now gives you the option to expand your tweets. All that you […]
A wake up call for PR professionals
Today, the entire attention of tech savvy public relations professionals is on social media. The reason is not hard to understand: the numbers are on […]